Thndr, Egypt’s leading investment platform, hosted its second and largest product showcase, “New Era,” at Cinema Radio in the heart of Downtown Cairo, unveiling a wave of announcements across investing, saving, trading, and AI-powered guidance, all in service of one ambition: becoming every Egyptian’s primary investment account.
Led by Co-founder and CEO Ahmad Hammouda and the Thndr team, the event built on last year’s first product showcase — and marked a defining shift in Thndr’s journey: from the platform that opened the stock market to Egyptians, to the primary investment account where they grow their wealth. “New Era” was the moment that transition became Thndr’s declared direction.
Building on that scale, Thndr announced the next expansion of its investment supermarket: Thndr Gold and Thndr Real Estate, both coming soon, pending approval from the Financial Regulatory Authority. Thndr Gold is designed to make one of Egyptians’ most familiar investment products simpler, clearer, and more accessible through the app. Thndr Real Estate will give users access to selected income-generating real estate opportunities with smaller amounts and more flexibility than traditional property investment. Thndr Gold and Thndr Real Estate are mutual investment funds structured by Thndr’s licensed asset management arm Thndr Holding, and will be managed by its licensed fund managers in line with FRA regulation.
“From day one, our belief has been that Egyptians deserve a world-class investment experience,” said Ahmad Hammouda, Co-founder and CEO of Thndr. “That belief comes from respect — respect for people’s ambitions, their effort, and their future. Everything we build is rooted in that: giving Egyptian investors the quality of products, tools, support, and experience they deserve. This new era is about going further — becoming every Egyptian’s primary investment account.”
Thndr has seen rapid growth in recent years, with client assets on the platform surpassing EGP 50 billion, a reflection of the growing trust investors are placing in the platform.”
One of the keynote’s biggest announcements was Thndr’s move to 0% commission on mutual funds, reinforcing the company’s commitment to delivering the best investment experience at the lowest possible cost. The update makes professionally managed investment products even more accessible to users through Thndr.
The keynote also introduced Thndr’s latest AI-powered investment experiences. Bolt, now live, is Thndr’s new agentic AI customer support layer, transforming the way users get help with faster, smarter, and more responsive support. A major upgrade to Thndr Alpha is also underway. Designed to help investors build their financial knowledge and make more informed decisions, Alpha will provide easy access to market insights, educational content, product explanations, portfolio context, and research produced by Thndr’s licensed research arm, Rumble. Users will be able to explore investment opportunities, better understand their portfolios, and navigate the markets with greater confidence through a more interactive and personalized experience. Thndr Alpha 2.0 is coming soon, certain features may be subject to FRA approval.
Experience upgrades rounded out the announcements. Thndr unveiled a revamped app experience built to make it easier for users to discover, manage, and track their investments in one place. For serious traders, the company announced upgrades to ThndrX, including the integration of Rumble research into the trading experience and new tools to help traders better understand and improve their performance.
The keynote closed with the announcement of a partnership agreement between Thndr, Visa, Suez Canal Bank and Modupay — a collaboration that would see the launch of a Thndr Card issued by Suez Canal Bank in the future, subject to approval from the Central Bank of Egypt.
Together, the announcements mark the beginning of a new era for Thndr — one where Egyptians can access more products, world-class guidance, lower costs, stronger tools, and a more complete investment experience through one platform.
