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Home Town Developments Appoints Mohamed El Kholy as Chief Commercial Officer to Lead New Expansion Strategy

Home Town Developments has officially appointed Mohamed El Kholy as its new Chief Commercial Officer (CCO).

This strategic move aims to strengthen the company’s executive leadership, restructure its commercial and marketing framework, and maximize the long-term investment value of its diverse project portfolio.

Bringing extensive real estate experience in marketing, sales, and brand development, El Kholy will spearhead the company’s new strategy to adapt to evolving market dynamics in Egypt.

His leadership will focus on creating an integrated business model that aligns sales, marketing, and product development to deliver sustainable value and enhance customer experience across all projects.

Founded in 2017, Home Town Developments has built a strong market presence—particularly in the New Administrative Capital—with prominent projects such as Zaha Park, Lafayette Mall, Udora Mall, and La Fayette Village, alongside residential expansions like Home Residence and West Gardens.

This executive appointment marks a key milestone in the company’s broader corporate transformation and its readiness for future growth.

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