Dominar Developments Targets EGP 200 Billion in New Administrative Capital Investments by 2028
Dominar Developments has unveiled an ambitious growth strategy, positioning itself as a cornerstone of the New Administrative Capital’s (NAC) rapid expansion. Mohamed Saada, Chief Commercial Officer of the company, announced that the firm is directing its full investment efforts toward the NAC, describing it as the “beating heart” and primary growth engine of Egypt’s current economic phase.
Building on a legacy of 50 years in the real estate sector—starting with landmark residential towers in Helwan and Maadi before expanding into the Fifth Settlement with over 2,500 satisfied families—Dominar has shifted its focus to mega-projects within the capital. Key developments include “Three Square” in the Financial District, which was delivered six months ahead of schedule, and the “Business Yard” project, situated near the Central Bank and the Stock Exchange, which has already achieved over 75% construction progress.
To address the rising demand for premium housing, the company recently launched “Winter Park” in the R8 district. This EGP 20 billion project spans 31 acres and features 23 residential buildings alongside a high-end hotel component, with an upcoming partnership with an international hospitality brand that manages over 250 hotels globally.
Dominar’s commitment to operational excellence is underscored by its partnerships with global leaders. The company has teamed up with UAE-based “Eltizam” for facility management, “Enova” (by Majid Al Futtaim and the French government) for administrative project management, and “Huawei” to integrate advanced smart-city technology into its developments. Furthermore, Dominar has introduced an industry-leading policy: should any delay in delivery occur, the company halts all client installment payments, a move that has significantly bolstered sales and client trust.
The company’s financial performance reflects its strong market position, with EGP 9.1 billion in sales recorded between December and May. Looking ahead, Dominar plans to inject between EGP 5 to 7 billion into construction during 2026, with annual sales projected to exceed EGP 17 billion by the end of that year.
With a long-term goal of reaching cumulative investments between EGP 150 to 200 billion by 2028, the company is developing six major diverse projects covering administrative, commercial, residential, and hospitality sectors. Currently, 60% of Dominar’s client base originates from outside Egypt, while 40% hail from Upper Egypt, highlighting the widespread appeal of its projects. As it moves toward its 2028 vision, Dominar remains dedicated to transparency, timely execution, and its ambition to rank among Egypt’s top 10 real estate developers.
